E-Commerce in India - Players review based on my Personal Experiences

E-Commerce has come a long way in last few years in India. From the days, few years ago when Flipkart and eBay were the prime players, entry of Amazon around a year back and a large number of small to medium size players have also been helping shape the industry and customer experiences.

I had shared my earlier E-Commerce Website Experiences since 2012 through various posts including the summary post.  I have continued to shop online for my home shopping needs from clothes to electronics, also I am an active user of bill payment services and now thought of sharing my recent experiences and my feedback.

Amazon has been giving a tough competition to both Flipkart and eBay. Snapdeal, HomeShop18 have also been growing. Specialty Fashion portals like Jabong and Myntra (acquired by Flipkart earlier in year 2014), grocery sites like BigBasket.com also have been doing brisk business by offering convenience of delivery of products at doorstep.

There is also online presence by Brick and Mortar stores like ezone and Croma which some times offer good deals on products.

Overall experience have been reasonably positive dealing with most of these sites and I did not have any horrifying experience like I had earlier with  Letsbuy.com when they delivered my a used LED TV.

Primarily I shop on Amazon, Flipkart and eBay. All three are currently a platform for thousands of sellers to sell their products. Flipkart sells and promotes products listed by their subsidiary WS Retail, which they list as one of the sellers.

Experience incident from Flipkart

Experience with Flipkart has been good with products purchased from their own selling subsidiary WS Retail. They also have one or two days guaranteed delivery option with certain products in large cities. In February 2014 I had ordered Moto G phone with a guaranteed delivery option and when it got delayed by a day they refunded me double the amount of Rs99 they had charged for expedited delivery (total of Rs99x3 refunded including amount I had paid). To my surprise after few days they also sent a sorry card along with a free Bluetooth headset as a goodwill gesture. I had not experienced such customer service in India at least. That is what is called causing delight to customer even when one of the commitments was not met.

Experience incident from Amazon

Experience with Amazon India has been good and they over last one year have given touch competition to Flipkart and other retailers. Items I purchased from Amazon include books, clothes, sporting goods, electronics and electrical items. Although they all have been sold by different sellers but "fullfilled by Amazon" and they have done well in terms of delivery in good condition within committed timelines.